Marketing Research And Analysis Assignment 6 Answers 2021:-In this post we have provided the answers to the Marketing Research And Analysis Assignment 6 of 2021.
Marketing Research And Analysis Assignment 6 Answers 2021
1. Which of the following statement is true about factor analysis?
Answer:- There should be correlation among variables within a factor
2. Which of the following is the latent, multi-item equivalent of dependent variable in Structural Equation Modelling?
Answer:- Endogenous Variable
3. By using factor rotation in factor analysis-
Answer:- The total variance explained remains unchanged
4. Which of the following test has the hypothesis that the correlation matrix is an identity matrix?
Answer:- Bartlett’s Test
5. _________is/are used to represent the relationship between the constructs in structural equation modelling.
Answer:- Path estimates
6. Convergent validity can be ascertained through which of the following?
Answer:- All of these can be used to ascertain convergent validity
7. A Composite Reliability value indicates high internal consistency when-
Answer:- It is 0.7 or more
8. In which of the following the direct effect becomes non-significant in the presence of an indirect effect?